Table of Contents

Tech B2B Blog Post Research

This detailed blog post brief example is part of the Tech B2B  Blog Post Guide series.

It's such a simple step, but often skipped: you might be a domain expert (or you might not be!) but hang your ego on the peg and go out and see what's what.

Steve Chambers - Fractional CxO and Viewyonder Founder

What is our research approach?

John is on point as our intelligence officer. He has the radar. He has the EMP. 

How do I do deak research?

Skip past this bit if you want, but this is the reasoning you have to give your boss.

This shit takes time and costs money. It adds value. 

How do I interview SMEs

Skip past this bit if you want, but this is the reasoning you have to give your boss.

This shit takes time and costs money. It adds value. 

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